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A privately held business owned and operated by Dayton native and resident Caressa L. Brown, (DE-FI) Global INC evolved from the disruptive community outreach beginnings of the Dayton Emerging Fashion Incubator to the bold arrival of the first of its kind one stop fashion fablab, the House of (DE-FI)ance: A Fashion & Design Co-working Experience. Our vigor has been a hub for innovation and creativity that has often been imitated yet never duplicated.
For nearly a decade, the cornerstone of our brand, the Dayton Emerging Fashion Incubator affectionately known as (DE-FI) and pronounced "defy", served as the first of its kind one stop organization that addressed and supported the fashion industry as a whole. An organization so influential in its practices, strategy, and proven results that it reshaped how other regional fashion organizations across the world operate. With a focus on removing barriers into the fashion industry, the (DE-FI) brand has grown every year since 2013 without ever having to scale down or veer off course. We are an industry builder.
In 2013 (DE-FI) coined the term "The Fashion Experience" a term that is now widely used to describe and promote events. Our signature experiences include:
Fashion In The Mystic Garden (Est. 2013)
#FashionInTheMysticGarden
A Taste of (DE-FI)ance: Where Fashion Meets Food (Est.2014)
#FashionMeetsFood #TasteTheRunway
First Flight Now Fashion (Est.2014)
#FirstFlightNowFashion
The Stylish Mom Runway (Est.2014)
#StylishMomRunway
A Weekend of (DE-FI)ance (Est.2014)
#WeekendOfDefiance
(DE-FI) is both honored and proud to be an affiliate of the Council of Fashion Designers of America (CFDA) and a founding member of the CFDA Connects Program.
CFDA Connects is a network curated by the Council of Fashion Designers of America CFDA which is Chaired by American Fashion Designer Tom Ford. CFDA Leadership includes Steven Kolb, who serves as the CEO, CaSandra Diggs, who serves as the President, and Mark Beckham who serves as the Vice President of Marketing and Events.
Developed by Elliot Carlyle, the CFDA Connects program supports regional fashion weeks and organizations through promotion, business support, resources and member privileges whose influence alone will:
Designers selected to headline the Dayton Fashion Week Experience will also benefit from the following services via the CFDA Connects program:
(DE-FI) Global INC is a founding member of the CFDA Connects program, Caressa L. Brown and (DE-FI) Designer Alum Aceani Michelle(who currently is a custom designer for the reboot of the Wonder Years) sit on the Leadership Committee and are voting members of the CFDA Fashion Award's Guild.
The Council of Fashion Designers of America, Inc. (CFDA) is a not-for-profit trade association founded in 1962, whose membership consists of 477 of America’s foremost womenswear, menswear, jewelry and accessory designers. The mission of the CFDA is to strengthen the impact of American fashion in the global economy. The CFDA Foundation, Inc. is a separate not-for-profit organization, which was created to raise funds for charity and industry activities. In addition to hosting the annual CFDA Fashion Awards, the trade organization owns the Fashion Calendar.
Caressa shares her story of creating the support system that she wished she had while pursuing her dreams in fashion during a Pitch Competition. So...why do dreams fail?
Former high school intern, turned model, turned designer Sa-Shai Daniels shares her experience in working with the (DE-FI) in her 5 year journey of creative self-discovery.
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Are you ready to tour the fashion industry and launch your career? Tickets go on sale June 15th for the 2022 Dayton Fashion Week: The Teaser.